diff --git a/prisma/dbml/schema.dbml b/prisma/dbml/schema.dbml
index 524cbfe..5cede02 100644
--- a/prisma/dbml/schema.dbml
+++ b/prisma/dbml/schema.dbml
@@ -257,6 +257,7 @@ Table users {
   create_languages languages [not null]
   user_create_email email_system_accounts [not null]
   user_emails email_system_histories [not null]
+  user_hero_banner hero_banner [not null]
   sys_notifications system_notifications [not null]
   sys_logs system_logs [not null]
 }
@@ -492,6 +493,22 @@ Table email_system_histories {
   updatedAt DateTime [default: `now()`, not null]
 }
 
+Table hero_banner {
+  id String [pk]
+  isClickable Boolean [not null, default: false]
+  title String
+  description String
+  buttonContent String
+  buttonLink String
+  imageUrl String
+  startDate DateTime [not null]
+  endDate DateTime [not null]
+  createdAt DateTime [default: `now()`, not null]
+  updatedAt DateTime [default: `now()`, not null]
+  creatorId String [not null]
+  createdBy users [not null]
+}
+
 Table system_preferences {
   id String [pk]
   key String [not null]
@@ -761,6 +778,8 @@ Ref: email_system_accounts.createdBy > users.id
 
 Ref: email_system_histories.userRelated > users.id
 
+Ref: hero_banner.creatorId > users.id
+
 Ref: system_notifications.createdBy > users.id
 
 Ref: system_logs.relatedUser > users.id
\ No newline at end of file
diff --git a/prisma/schema.prisma b/prisma/schema.prisma
index d907814..5e1d9ba 100644
--- a/prisma/schema.prisma
+++ b/prisma/schema.prisma
@@ -564,7 +564,7 @@ model HeroBanner {
   imageUrl      String?  @db.Text
   startDate     DateTime
   endDate       DateTime
-  createdAt     DateTime @default(now())
+  createdAt     DateTime @default(now())  
   updatedAt     DateTime @default(now()) @updatedAt
   creatorId     String   @db.Uuid
   createdBy     User     @relation("UserHeroBanner", fields: [creatorId], references: [id])
diff --git a/src/modules/internal/controllers/createHeroBanner.controller.ts b/src/modules/internal/controllers/createHeroBanner.controller.ts
new file mode 100644
index 0000000..9e8b18f
--- /dev/null
+++ b/src/modules/internal/controllers/createHeroBanner.controller.ts
@@ -0,0 +1,24 @@
+import { Context } from "elysia";
+import { mainErrorHandler } from "../../../helpers/error/handler";
+import { createHeroBannerService } from "../services/http/createHeroBanner.service";
+
+export interface CreateHeroBannerRequestBody {
+  isClickable?: boolean;
+  title?: string;
+  description?: string;
+  buttonContent?: string;
+  buttonLink?: string;
+  imageUrl?: string;
+  startDate: string;
+  endDate: string;
+}
+
+export const createHeroBannerController = async (
+  ctx: Context & { body: CreateHeroBannerRequestBody },
+) => {
+  try {
+    return await createHeroBannerService(ctx.body);
+  } catch (error) {
+    return mainErrorHandler(ctx.set, error);
+  }
+};
diff --git a/src/modules/internal/index.ts b/src/modules/internal/index.ts
index 4e9b58c..e7291ed 100644
--- a/src/modules/internal/index.ts
+++ b/src/modules/internal/index.ts
@@ -5,6 +5,7 @@ import { createVideoServiceInternalController } from "./controllers/createVideoS
 import { bulkInsertVideoController } from "./controllers/bulkInsertVideo.controller";
 import { updateAllEpisodeThumbnailController } from "./controllers/updateAllEpisodeThumbnail.controller";
 import { purgeUnusedSessionController } from "./controllers/purgeUnusedSession.controller";
+import { createHeroBannerController } from "./controllers/createHeroBanner.controller";
 
 export const internalModule = new Elysia({ prefix: "/internal" })
   .post("/media/bulk-insert", bulkInsertMediaController)
@@ -12,4 +13,5 @@ export const internalModule = new Elysia({ prefix: "/internal" })
   .put("/episode/update-thumbnails", updateAllEpisodeThumbnailController)
   .post("/video/bulk-insert", bulkInsertVideoController)
   .post("/video-service", createVideoServiceInternalController)
-  .post("/user-session/purge-unused", purgeUnusedSessionController);
+  .post("/user-session/purge-unused", purgeUnusedSessionController)
+  .post("/hero-banner", createHeroBannerController);
diff --git a/src/modules/internal/repositories/insertHeroBanner.repository.ts b/src/modules/internal/repositories/insertHeroBanner.repository.ts
new file mode 100644
index 0000000..c6b7d35
--- /dev/null
+++ b/src/modules/internal/repositories/insertHeroBanner.repository.ts
@@ -0,0 +1,21 @@
+import { Prisma } from "@prisma/client";
+import { AppError } from "../../../helpers/error/instances/app";
+import { prisma } from "../../../utils/databases/prisma/connection";
+import { generateUUIDv7 } from "../../../helpers/databases/uuidv7";
+import { SystemAccountId } from "../../../config/account/system";
+
+export const insertHeroBannerRepository = async (
+  payload: Omit<Prisma.HeroBannerCreateInput, "id" | "createdBy">,
+) => {
+  try {
+    return await prisma.heroBanner.create({
+      data: {
+        id: generateUUIDv7(),
+        creatorId: SystemAccountId,
+        ...payload,
+      },
+    });
+  } catch (error) {
+    throw new AppError(500, "Failed to insert hero banner", error);
+  }
+};
diff --git a/src/modules/internal/services/http/createHeroBanner.service.ts b/src/modules/internal/services/http/createHeroBanner.service.ts
new file mode 100644
index 0000000..d1a8f2a
--- /dev/null
+++ b/src/modules/internal/services/http/createHeroBanner.service.ts
@@ -0,0 +1,13 @@
+import { ErrorForwarder } from "../../../../helpers/error/instances/forwarder";
+import { CreateHeroBannerRequestBody } from "../../controllers/createHeroBanner.controller";
+import { insertHeroBannerRepository } from "../../repositories/insertHeroBanner.repository";
+
+export const createHeroBannerService = async (
+  payload: CreateHeroBannerRequestBody,
+) => {
+  try {
+    return await insertHeroBannerRepository(payload);
+  } catch (error) {
+    ErrorForwarder(error);
+  }
+};